Jameson 2016 St. Patrick's Day

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The work of Dublin street artist, James Earley, the bottle marks the start of the brand’s ‘#BeOriginal’ campaign, which was launched globally in March 2016.

The 2016 bottle was inspired by the bridges crossing the River Liffey in Dublin, and reflects how structures like this represent the “soul of modern Dublin” by linking spaces, people and ideas. Earley has incorporated key features of Irish bridges into his design, including the Grattan, Sean O’Casey and Samuel Beckett, while also depicting his love for Dublin through details such as the Atlantis and Anna Livia visual icons.

He has also used the slogan ‘Dublin, our city’, to emphasise the “welcoming atmosphere of the city”.

Content 70cl - volume 40%

€ 199.95 199.95000000000002 EUR € 199.95 VAT Included

€ 199.95 VAT Included

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    The company was founded in 1780 when John Jameson established the Bow Street Distillery in Dublin. Jameson was Scottish, a lawyer from Alloa who had married Margaret Haig, a sister of the brothers who founded the main Haig firms, and related to the Steins, a Scottish distilling family with interests in Dublin. In 1780 the Bow Street Distillery was producing about 30,000 gallons annually. By the turn of the 19th century, it was the second largest producer in Ireland and one of the largest in the world, producing 1,000,000 gallons annually. Dublin at the time was the centre of world whiskey production. It was the second most popular spirit in the world after rum and internationally Jameson had by 1805 become the world's number one whiskey. In 1966 John Jameson merged with Cork Distillers and John Powers to form the Irish Distillers Group. The New Midleton Distillery built by Irish Distillers produces most of the Irish whiskey sold in Ireland. In 1988 the Jameson brand was acquired by the French drinks conglomerate Pernod Ricard when it bought Irish Distillers. Originally one of the six main Dublin Whiskeys, Jameson is now distilled in Cork. The old Jameson Distillery now serves as a museum.
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