Description
Denis-Mounié was founded in 1838 by winemakers Justin Denis and Henry Mounié.
Very early they started using the name and emblem ‘gold leaf’ for their bottles. I have seen an advertisement in the Hobart Town Daily Courier from 1856 were Denis and Mounié’s celebrated gold leaf was mentioned. The first use of this emblem probably dates back from 1850, fourteen years prior to the registration of the first name and logo by Hennessy. The gold leaf was mostly used to indicate their lowest grade of cognac, but the image was also used as an adornment on bottles of higher quality. It has been used right up to the end of Denis and Mounié’s existence in the 1990s.
n 1908 they were appointed supplier to the Royal Court of King Edouard VII. The brand Edward VII was created in honour of this occasion. The Royal appointment was continued by George V. This was used on their bottles. First as ‘Appointment to the H.M. King George V’ and after his dead (1936) as ‘By appointment of the Late King George V’.
In 1977 Denis-Mounié was sold to Bénédictine which re-sold the brand to Hine in 1982. Hine itself was acquired by LVHM in 1987 which marked the end of Denis-Mounié which phased out a few years later.